Moments That Matter: Immersive Activations and Limited-Time Concepts with Lasting Impact
Consumer brands and retailers must capitalise on brief interactions to create lasting impressions. Successfully executed, limited-time activations and pop-up concepts can foster powerful emotional connections, turning temporary moments into memorable brand experiences. Three industry leaders share compelling case studies, highlighting how scarcity, interactivity, and multisensory design amplify brand equity, deliver measurable returns, and leave consumers eagerly anticipating future engagements.
Tuesday 27 January 16:30 - 17:20 Track 1
Crafting Unforgettable Elevated Retail Experiences
Moderator
Founder, MG2 Advisory
