The Art of Video in Luxury - Increasing Engagement and Unleashing the Power of Storytelling

Luxury has always been defined by emotion, craft, and desire. Today, video is the most powerful medium for expressing those values across digital platforms. But delivering high quality, immersive video experiences at scale brings fresh challenges that brands must navigate to stay relevant. In a world where every second of video shapes brand perception, expectations for quality and experience have never been higher. This session explores how leading luxury houses are using video to elevate digital experiences and deepen engagement, leveraging the latest video technologies and innovations to personalise content and bring storytelling to life across every touchpoint.

Speaker:
Simon James, Sr Director, Product Marketing, Cloudinary