Kiki Lab (Gruppo Promotica) is a company specialized in 360° retail that helps businesses grow, even in complex and difficult markets like the current ones. Kiki Lab works with retailers, real estate and brand industries of various sectors, positionings and sizes, from mass market to luxury. Kiki Lab is a founding member and the only Italian representative of Ebeltoft Group, a global alliance that today brings together 18 consultancy firms across 5 continents, with which Kiki Lab annually coordinates global research on Retail Innovations.

Fabrizio Valente is the founder and CEO of Kiki Lab. He has been involved in retail for over 35 years, with consultancy, research and training activities for Italian and international companies. He is president of the jury of the Innova Retail Award, a frequent speaker at events in Italy and abroad and has designed and conducted over 100 retail tours around the world.