Kirsty McGregor

Journalist & Fashion Industry Advisor

Kirsty McGregor is an independent fashion editor and strategist with over a decade of experience covering the business, cultural and technological forces shaping the global industry. She advises brands and organisations on strategy, innovation and market dynamics, helping them navigate complex challenges and opportunities. Her reporting explores themes such as material provenance, ethical production, and the factors that underpin desirability and trust in luxury fashion.

Kirsty was formerly Executive European Editor at Vogue Business, overseeing coverage on global luxury markets, sustainability, circular business models, digital transformation and consumer trends. Previously, she was Editor of Drapers, the UK’s leading fashion trade publication, and she began her career in social policy journalism.

Known for combining analytical insight with practical expertise, Kirsty regularly speaks at industry forums and consults on editorial, research and brand strategy projects. She has a deep understanding of fashion supply chains, helping brands and suppliers to communicate more effectively and align their creative, financial and ethical priorities.

Through her independent work, Kirsty continues to translate nuanced industry trends into actionable insight, supporting businesses, investors, and audiences in understanding the evolving dynamics and opportunities within luxury fashion.